Legitimate surveys are usually unpaid (as with Gallup poll) or incentivized (as with YouGov). Surveys where the respondent must pay or purchase products to join a panel are generally scams, as are sites that disappear before paying the participants.[3] Legitimate surveys do not need credit card information from respondents.[4]
In the last few years most U.S. market research companies have developed online panels to recruit participants and gather information. With the power of the internet thousands of respondents can be contacted instantly rather than the weeks and months it used to take to conduct interviews through telecommunication and/or mail. By conducting research online, a research company can reach out to demographics they may not have had access to when using other methods. The big-brand companies from around the world pay millions of dollars to Research companies for public opinions and product reviews by using these free online surveys. The surveys you complete directly influence the development of products and services from top companies.
When a research company needs respondents from a demographic they cannot reach they can easily reach out to a worldwide or specialty panel. By offering a cash incentive to respondents in return for feedback these companies are able to quickly fill quotas and collect the information being sought by the client.[5]
Paid Surveys Scam
No comments:
Post a Comment