How to e Marketing Biography
Warren Pattison is a veteran Search Engine Marketer and Internet professional who has considerable expertise in search engine optimization (SEO), paid search management, online lead generation, email marketing and web site development. Pattison’s experience encompasses online marketing working in-house directly, working in-house with agencies and working from the agency side with clients. Pattison has worked with well known brands in Financial Services, Travel, Retail eCommerce, Non-Profit, Television, Education, Information Technology, Automotive, and Business to Business.
Since 2002, Pattison has leveraged his expertise in a variety of engagements, most recently as Assistant Vice President of Search Engine and Affiliate Marketing for JP Morgan Chase. Pattison has generated new business opportunities and partnerships for the company while adding substantial origination growth to the eCommerce channel. Pattison managed Paid Search accross every major engine with a multi-million dollar budget. Additionally, Pattison managed web analytics, multi-variate testing, landing page optimization, and affiliate marketing. Pattison also served as the primary, corporate-wide search engine subject matter expert to various line of business stakeholders including executive management.
Before Pattison’s time at JP Morgan Chase, he was the Director of Search Engine Optimzation and Paid Search Marketing for one of the most established boutique agencies online, Elixir Systems in Scottsdale, Arizona. Pattison directed both organic and paid search campaigns for 24 clients from various industries such as: Advertising, Travel, Retail eCommerce, Non-Profit, Television, Automotive, and Business to Business.
Pattison’s background also includes online lead generation, website development, Internet strategy consulting and email marketing while working at Outside of the box Consulting, a consultancy company serving small to medium sized businesses. Here Pattison served as the primary Online Marketing Manager.
Previously to working on Internet Marketing Strategies, Pattison assisted disadvantaged and troubled children by tutoring, and teaching computer lab classes in summer camps and after-school programs through the YMCA where he served as Site Director. Pattison worked for the YMCA while completing his course work for his undergraduate degree. Here, Pattison directed a small team of teachers and teaching assistants. Pattison was responsible for starting tutor workshops and free counseling programs with licensed psychologists to help at-risk children stay ahead in their studies.
Pattison received his bachelor’s degree in Information Technology from The University of Phoenix. Pattison also completed three years of coursework at the University of Arizona’s Management Information Systems program at The Eller College of Management - consistently ranked a top five MIS program from US News and World Report.
Pattison resides in Wilmington, DE with his wife and two children.
Pattison is currently interested in completing coursework for a MBA and certificates in Project Management and Organizational Leadership.
Warren Pattison is a veteran Search Engine Marketer and Internet professional who has considerable expertise in search engine optimization (SEO), paid search management, online lead generation, email marketing and web site development. Pattison’s experience encompasses online marketing working in-house directly, working in-house with agencies and working from the agency side with clients. Pattison has worked with well known brands in Financial Services, Travel, Retail eCommerce, Non-Profit, Television, Education, Information Technology, Automotive, and Business to Business.
Since 2002, Pattison has leveraged his expertise in a variety of engagements, most recently as Assistant Vice President of Search Engine and Affiliate Marketing for JP Morgan Chase. Pattison has generated new business opportunities and partnerships for the company while adding substantial origination growth to the eCommerce channel. Pattison managed Paid Search accross every major engine with a multi-million dollar budget. Additionally, Pattison managed web analytics, multi-variate testing, landing page optimization, and affiliate marketing. Pattison also served as the primary, corporate-wide search engine subject matter expert to various line of business stakeholders including executive management.
Before Pattison’s time at JP Morgan Chase, he was the Director of Search Engine Optimzation and Paid Search Marketing for one of the most established boutique agencies online, Elixir Systems in Scottsdale, Arizona. Pattison directed both organic and paid search campaigns for 24 clients from various industries such as: Advertising, Travel, Retail eCommerce, Non-Profit, Television, Automotive, and Business to Business.
Pattison’s background also includes online lead generation, website development, Internet strategy consulting and email marketing while working at Outside of the box Consulting, a consultancy company serving small to medium sized businesses. Here Pattison served as the primary Online Marketing Manager.
Previously to working on Internet Marketing Strategies, Pattison assisted disadvantaged and troubled children by tutoring, and teaching computer lab classes in summer camps and after-school programs through the YMCA where he served as Site Director. Pattison worked for the YMCA while completing his course work for his undergraduate degree. Here, Pattison directed a small team of teachers and teaching assistants. Pattison was responsible for starting tutor workshops and free counseling programs with licensed psychologists to help at-risk children stay ahead in their studies.
Pattison received his bachelor’s degree in Information Technology from The University of Phoenix. Pattison also completed three years of coursework at the University of Arizona’s Management Information Systems program at The Eller College of Management - consistently ranked a top five MIS program from US News and World Report.
Pattison resides in Wilmington, DE with his wife and two children.
Pattison is currently interested in completing coursework for a MBA and certificates in Project Management and Organizational Leadership.
How to e Marketing
How to e Marketing
How to e Marketing
How to e Marketing
How to e Marketing
How to e Marketing
How to e Marketing
How to e Marketing
How to e Marketing
How to e Marketing
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How to e Marketing
How to e Marketing
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